Industry report · 3rd annual edition · Free
The 2026 State of Fitness & Wellness Content Report
Six findings shaping 2027. Summer beat January. Mobility finishes at 69%. AI now builds 1 in 4 programs. Year-over-year benchmarks and playbooks for every vertical.
44.9%
of 2026 sessions happened in June and August
69%
mobility completion rate, the highest of any category
1 in 4
programs now built by AI, up from 0.3%
Powering thousands of companies across 4 continents since 2021.
Featured in Times Square, Red Herring Top 100, and Athletech News as an AI trailblazer.
74%program adherence
+31%revenue impact
30+countries, 4 continents
Built for health, wellness & fitness platforms
Featured in
Red Herring
Google for Startups
NY Times Square
Athletech
Fitt Insider
